
Channel Islands Distillery
Reviving a dormant spirits brand.
Details
Channel Islands Distillery had been dormant since 2012, with a brand that no longer spoke to the modern craft spirits market. I led the complete rebrand and digital relaunch — drawing on the bootleg rum history of the Ventura coast to give the distillery a story worth relaunching on, carried through identity, packaging, and the web.
Services
*Creative Direction *Identity *Packaging *Web
Year
2025
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Credits
Creative Direction
Joshua Serrano
